Strava gives any new subscriber 30 days free without a code, and its referral terms, updated in September, still say the program ran from April 8 to May 3.
Strava's subscribe page says: “Start achieving your goals. On us for 30 days.” No invitation is involved. The Individual plan then bills $79.99 a year plus tax, which the page shows as $6.67 a month. The page lists a monthly option too, but printed no monthly price when we read it. The Family plan, at $139.99 a year for up to 4 accounts, showed no trial.
What pays what
| Individual plan, new subscriber | 30 days for $0, then $79.99 a year plus tax |
|---|---|
| Student plan, verified students | 30 days for $0, then $39.99 a year plus tax |
| Family plan, up to 4 accounts | $139.99 a year plus tax, annual only |
| Strava + Runna | $149.99 a year plus tax, annual only |
| Teachers, military members, medical professionals | 25% off individual plans, not combinable |
| A friend's referral code, redeemed at strava.com/redeem | A discount of no stated size |
Prices are from strava.com/subscribe on Sep 25, 2026. The Terms of Service say that unless otherwise stated, free trials cannot be combined with other offers, so a referral code and the trial are unlikely to stack.
Do this, in this order
- Start on the website. Strava may ask for a payment method and place a temporary authorization, which can reduce your available balance, but no charge is made if you cancel in time. Starting on the web also keeps cancelling and refunds with Strava rather than Apple or Google.
- Write down day 30, then subtract a day. The subscribe page promises a reminder 2 days before the trial ends and says you will be charged in 30 days. The Terms of Service set the real cut-off at 24 hours before the trial ends.
- Cancel from your Account Page. On the website it is Settings, then My Account, then Cancel Subscription. You keep the features until the term ends, and your activities and data are not deleted.
- If a charge lands, ask within 14 days. “You may be eligible for a full refund within 14 days of purchase. After 14 days, Strava subscriptions are non-refundable.” For App Store and Google Play purchases, Strava says refunds typically must be requested within 48 hours and are at Apple's or Google's discretion. Cancelling after a renewal does not by itself start a refund.
- Only then think about a referral code. A code can be redeemed once, on strava.com/redeem, not through an app store, by someone with no active subscription. The terms bar anyone from publicizing a code for use by the general public.
Where Strava's pages disagree, and what it does not publish
A referral program with past dates. The referral terms page shows an update on September 10, 2026, yet its eligibility section reads:
The Strava Referral Program will be effective from April 8, 2026, to May 3, 2026.
That window closed more than four months before we read it. The terms never state the size of the friend's discount. Strava can change or end the program at any time without further notice.
Where the 14-day refund comes from. The help center offers a possible full refund within 14 days of purchase. The Terms of Service say: “No refunds or credits will be provided by Strava, unless set out in these Terms.” The only 14-day right they set out is a cooling-off period for people who reside outside the United States. A US reader should treat the 14 days as Strava's stated practice, not a contract right.
Is it worth your time?
If you already record runs or rides on the free version and wonder whether routes, segment leaderboards and training analysis are worth paying for, 30 days is a fair test and costs nothing if you cancel on time. The price of forgetting is $79.99 plus tax for a year, with a refund that rests on Strava's help center rather than its contract.
Ignore any page that promises a Strava referral bonus with a figure attached. Strava's own terms give no figure and date the program to a window that has passed.